Beware: SEOs Report Increase in GMB Hijackings
Blog
As a premier provider of SEO services in the business and consumer services industry, North Ridgeville SEO is aware of the growing concern regarding the rise in Google My Business (GMB) hijackings. Our team of experts is here to provide you with valuable insights and practical tips to help protect your business and maintain control of your GMB listing.
What is GMB Hijacking?
GMB hijacking refers to the unauthorized takeover of a business's GMB listing by malicious individuals or competitors. This unethical practice involves gaining control of a business's GMB profile and making unauthorized changes, such as altering the business information, redirecting calls, or displaying incorrect operating hours.
This can be a highly disruptive and damaging experience for business owners, as it can lead to loss of customers, negative online reputation, and decreased visibility in local search results.
The Rising Trend
According to recent reports and our own observations at North Ridgeville SEO, there has been a significant increase in GMB hijackings across various industries. The motivations behind such attacks can vary, but they often involve competitors attempting to gain an unfair advantage or malicious individuals seeking to cause harm.
It is crucial for business owners to be vigilant and proactive in protecting their GMB listing from potential hijackings. By staying informed about the latest trends and taking preventive measures, you can minimize the risk of falling victim to these malicious tactics.
Protecting Your Business
At North Ridgeville SEO, we understand the importance of safeguarding your business's online presence. Here are some essential steps you can take to protect your GMB listing:
- Claim and Verify Your Listing: Ensure that you have claimed and verified your GMB listing. This confirms your ownership and allows you to manage and control the information displayed.
- Regularly Monitor Your Listing: Keep a close eye on your GMB listing for any unauthorized changes. Regular monitoring can help you detect hijacking attempts early and take immediate action.
- Implement Strong Security Measures: Utilize strong passwords and two-factor authentication to add an extra layer of security to your GMB account.
- Stay Updated with Google's Guidelines: Familiarize yourself with Google's guidelines for GMB listings. Adhering to these guidelines can help prevent potential violations and improve your overall online presence.
- Report Suspicious Activity: If you notice any suspicious activity or believe your GMB listing has been hijacked, immediately report it to Google. They have dedicated resources to investigate and resolve such issues.
Conclusion
As the number of GMB hijackings continues to rise, it is crucial for businesses to be proactive in safeguarding their online presence. By following the tips provided by North Ridgeville SEO, you can better protect your GMB listing and maintain control over your business's online information.
Remember, prevention is key. Stay informed, implement security measures, and take immediate action if you suspect any unauthorized activity. Your online reputation and success depend on it.
